You can increase the impact that you have on your business listeners by revealing who YOU are when you speak!
Consider the impact that actors have on their audiences. Many years ago, Marlon Brando said, “Acting is the ancient, instinctive art of representing ourselves to others in a way that reflects how we truly are.”
Successful business speaking also reflects how we truly are. It shows your business listeners what they’re doing, how they’re doing it, and how they might do it better. It also shows them how you, the speaker, truly are. And that means WHO you are.
Convincing actors and persuasive business speakers make their greatest impact through self-revelation.
To play a character convincingly and make the audience believe, actors reveal truths that lie in the deepest places of their own hearts: truths that lie inside every heart. The ability to reveal what is both personal and at the same time universal creates for the audience a transformative experience: when audiences recognize themselves in a character – when they can identify — they can understand more about our human condition, our limitations, and, most importantly, our potential.
This ability to reveal what is personal and at the same time universal is important in business speaking, too. Whether you are giving a power point presentation or talking with a prospect on a sales call, revealing who YOU are is a key ingredient in making a deep connection with your listeners and building their trust.
When you prepare to speak for business, decide what you will reveal about yourself in the following areas:
1. Your personal perspective about your business message
2. Your appreciation of your listeners and your enjoyment in speaking with them
3. True stories from your own life that will help illustrate your message
Be sure that your communication is supported by your vocal delivery, your body language, and every aspect of your demeanor.
Reveal who YOU are when you speak, to build trust and make your greatest impact!
Tags: business speaking, business speaking skills, executive presence, executive speaking, how to engage your listeners, persuading upper management, persuasive speaking, speaking with impact, successful business speaking, visual and vocal impact