Posts Tagged ‘vocal strategies’

Elevator Speeches: Demonstrate Your Ability to Solve Your Prospects’ Problems

Monday, February 27th, 2017

Does your elevator speech project your interest in your prospects and their needs?  Or does it project your interest in yourself?

During networking situations, your conversation partners may be wondering “What’s in this for me?”  Here are three basic steps to help you focus on what your prospects care about most – which should become what you care about most!

Step 1:

Identify the benefits that your products and services have for your listeners and their organizations.  It’s all about the benefits:

  1. Increasing profits
  2. Improving productivity
  3. Reducing the cost of doing business
  4. Enhancing their competitive edge

Mention the benefits that are of greatest interest to your listeners at that moment.

Step 2:

Edit your content to be as concise as possible – 30 seconds is a good length.  One way to hook listeners is to identify a problem that you can solve: a problem that makes them think,  “I have that problem, too, and I really want a solution!”

Step 3:

Use phrases that help you sound authentic and conversational:  language that is “mouth and ear friendly”:   easy for you to speak and easy for your listeners to hear and repeat.  Your elevator speech should be memorable.

To summarize:

  1. Focus on the benefits that your listeners care about most
  2. Mention a problem that you can solve: one that they want solved!
  3. Make it conversational, brief, and easy for listeners to repeat

Create an elevator speech that demonstrates your ability to address the needs of your prospects, and they will be interested!

 

Project Authority by Reducing Your Filler Words

Monday, January 9th, 2017

During business conversations and presentations, would you like to reduce your filler words, to sound more authoritative and get buy-in faster?  You can do it with a technique that actors use when they are preparing to speak extemporaneously.

You already know that filler words (um, uh, so, well, like, you know) rarely add meaning and are usually just a distraction for your listeners.  And that they jeapardize your ability to project confidence and commitment.  Reducing your use of fillers will help you enhance your credibility and your leadership presence.  Borrow this practice technique that actors use:

Set a timer for increasing time periods of time, two or three minutes to start, and record yourself as you speak in extended sentences on a topic of your choice.  Choose a business topic that you know well, something you enjoy speaking about (but not your elevator speech or a sales pitch).

As you speak into the recorder, imagine that each word that comes from your mouth is connected to the next one, which is connected to the next one, and so on:  the way pearls are connected on a string of pearls.  When you feel the urge to use a filler

  • Stop yourself
  • Pause
  • Say the filler silently to yourself

When the timer rings, play back the recording and notice your fillers.  Then repeat the exercise, with new topics of your choice.

As you become comfortable with this exercise, increase the setting on the timer, perhaps starting at five or seven minutes.  Then, continue the practice until you can speak extemporaneously on new topics of your choice for fifteen or twenty minutes straight, without the use of fillers.

I guarantee:  when you practice this on a regular basis, you will find that, over time, you are decreasing the number of fillers that you use.  You will sound more confident and more authoritative.  And you’ll increase your ability to influence!

How to Use Your Voice to Build Trust: Apply This Acting Technique!

Monday, December 5th, 2016

When you speak with clients and prospects, would you like to build trust faster?  You can do this by projecting warmth and a spirit of caring with a technique that actors have been using successfully for decades.  It’s called “Endowment”.

The Endowment technique involves the process of endowing your conversation partners and business audiences with qualities that will help you treat them in a way that builds trust.  Rehearse with the Endowment technique with the notes that you have for any business talk.  This will help you feel and project warmth spontaneously, even with challenging prospects and clients.

Here are three steps for rehearsing with the Endowment Technique:

Step 1:   Think of a person from your life in whose presence you feel cared for, trusted, admired, and respected.   This person might be male, female; any age; alive or not.

Step 2:    Use the power of imagination before you begin rehearsing aloud. Choose a spot on the wall to place your focus, and in your mind’s eye, “see” that person, right there in front of you.  Most importantly, take time to become flooded with positive feelings that you have about this person.

Step 3:  As you speak your content aloud, imagine that the person is right there with you, and speak as if you were talking directly to that individual.

Rehearsing with the Endowment technique will have a very positive effect on the tone of voice that you use.  The more you practice it, the easier it will be for you to project warmth and spirit of caring.  Rehearse with the Endowment technique, and build trust faster.

How to Engage Listeners with the Power of the Surprising Pause

Tuesday, October 25th, 2016

As a business speaker, would you like to learn how to use your voice, to keep your listeners riveted to your message?

Like a good actor, you can use your voice and the power of the surprising pause to command attention and add depth to your business message.  You may be interested to know that the great Shakespearian actor, Sir John Gielgud, said that the pauses are the most important moments of a speech!

Pausing at meaningful and unpredictable moments will enhance your speaking power in three ways:

1
It will create variety in your delivery:  A moment of unexpected silence provides the greatest contrast to a stream of words.
2
It will create suspense:  It teases your listeners for just a moment, making them want to hear more.
3.
It will enhance listener understanding:  A surprising pause, filled with meaning, allows your listeners to observe a difference quality in you and highlights the subtle nuances of meaning within your message.

Watch this video to see and hear my demonstration:

Right now, I’m going to speak an excerpt from a play called Other People’s Money by Jerry Sterner.  The dialogue is spoken by a character who is a CEO of a company.  As I speak,  I’m going to pause in spots that are logical and fairly predictable.  Here I go:

“One day, / when the dollar is weaker or the yen stronger, / or when we finally begin to rebuild the roads, the bridges, the infrastructure of our country, / demand will skyrocket.”

Now, a more interesting and more engaging choice would be to pause in spots that are less predictable; like this:

“One day, / when the dollar/is weaker / or the yen / stronger, / or when we finally begin to rebuild the roads, the bridges, the infrastructure of our country, / demand / will skyrocket.”

Isn’t that more interesting?

As you rehearse and deliver any business talk, take some meaningful pauses at less predictable moments.   Use the power of the surprising pause, and make your delivery truly compelling.

Build Trust & Rapport in Business Conversations: Acknowledge Positive Intent

Wednesday, December 2nd, 2015

Here is a strategy that will help you deepen trust and rapport with your business conversation partners:  acknowledge positive intent.

Positive intent is the good purpose meant to be served by any communication or behavior.  Always look for positive intent within others; give people the benefit of the doubt in situations that are difficult or have not turned out well, and especially when your conversation partners have caused a problem.

Take the following three steps:

  • Look for things to thank people for.
  • Verbally express appreciation for things that people have done well.
  • Acknowledge any information that people may have lacked, and promise to keep them better informed in the future, even if it’s not your job to do so.

Then say:  “Thank you for (xyz)”.   This is the point when you will mention the person’s positive intent.  For example, if a person has been excessive in some way or overly-detailed, or has made errors, you might first say something like, “Thank you for your attention to detail.”

In some situations, unfortunately, it may be challenging to identify someone’s positive intent!  If you truly cannot identify positive intent, make something up that is plausible.  When you mention a positive intent that is plausible, it’s very unlikely that your conversation partners will deny that this was their intent.  Most people want to be seen in the best light and appreciate the opportunity to save face.

In the moment when you’re identifying positive intent, blend.  Blending is any communication or behavior that minimizes the differences between you and another person.  This means that you will mirror (and not mimic) your conversation partner’s tone, tempo, volume, energy level, and body language.  Give receptive signals, such as “oh, yes, I see, I understand, etc., and use lots of head nodding.

Verbally acknowledging positive intent will help you build trust and rapport and increase your success in business conversations.

 

 

Building Belief With Acting Objectives: Benefits for You

Monday, November 2nd, 2015

In my last few blogs, I have described the value of applying acting objectives when you prepare to speak for business.  Here are some additional benefits that you will experience when you use this technique.  Pursuing acting objectives

#1:  gives you laser-beam focus and simplifies the process, because it gives you just one thing to think about: what you are doing with your words as you speak

#2:  galvanizes your energy toward your listeners; it’s the quickest and most powerful way to project energy, commitment, passion, and poise.

#3:  provides a completely organic way to make your voice and physical demeanor support your content.  It turns your voice, body language, and content into one seamless, unified message.

When you are speaking in business conversation or making a presentation, this gives you maximum power and delivers to your listeners maximum impact.

Build Listener Belief by Creating Acting Objectives

Wednesday, August 5th, 2015

You can build your credibility by building listener belief in the way that actors do:  Create and pursue acting objectives.  An acting objective is an action that lies underneath the words you speak; and ACTION that you take toward your listeners as you speak.  It is a specific, active verb; it expresses what you want to do to your listeners; what you want to make them feel or do.

Choose objectives that are personally appealing and  for you to pursue, so that you’ll be motivated and project energy.   There are three ingredients for an effective acting objective. Each objective should have the following qualities.  It should be

  1. a specific, active verb, Directed toward the listener
  2. personal and appropriate to the spoken message and the listener’s situation.
  3. truthful  (not necessarily actual, but  believable) 

Pursuing an objective gives you energy and focus as you speak, because it is a powerful action to take toward your listeners; a powerful action that lies underneath the words.  Listeners pay a lot of attention to the actions underneath the words you speak.

Here are some power verbs that might be useful at acting objectives (think, “I wish to __ my listeners”):  welcome them; stir their pride; impress them; honor them; warn them; make them laugh, etc.

Keep your acting objectives private; they should be your secrets.  The longer you keep a secret, the more power it holds for you.  You want your objective to have power of you; to have power to affect your delivery.  Keeping your acting objectives private will strengthen your motivation to speak and galvanize the commitment and passion in your voice and your gestures.

Actors write their acting objectives in the margin of the script, right next to the dialogue. Identifying power verbs as your acting objectives for each beat of your presentation will help you organize your ideas, internalize your message, and prepare you for the next step:  pursuing your acting objectives, as if you life depended on it!

Captivate Your Listeners: Use Focus Words to Let Ideas “Land”

Saturday, April 4th, 2015

Would you like your business listeners to feel compelled to listen to you?  Would you like them to hang onto every word you say?

Here is a tip I learned from one of my acting teachers, the late Mira Rostova, who was also coach to the great film actor Montgomery Clift.  This will help you become a more compelling speaker and is Part 2 of my Series called Engage Your Listeners by Allowing Your Ideas to Land When you Speak. 

One of the most common mistakes speakers make is to stress too many words within one spoken idea.  Speakers who do this are usually attempting to be clear, but the result is often a delivery that sounds unfocused or pedantic; it can even sound condescending.

While every word that you speak “counts” and should be understood by the listener, take time to consider WHICH  of your words should receive focus.  The more words you stress within one phrase or sentence, the more you lose focus and clarity.  Mira Rostova used to say, “go for the point; go for the point!”

To prepare for any business presentation, include the following three strategies:

  • Review your notes and identify the focus words of each complete thought.  Be very discriminating as you choose your focus words.   Find creative ways to add depth and an interesting perspective to your ideas by choosing to placing stress in unexpected moments.  This will add an element of surprise in your delivery and will help you engage your listeners.
  • Underline the focus words of each complete thought.  Then, internalize your content; don’t memorize it.
  • As you rehearse aloud, stress only the focus words of each complete thought.  Keep those focus words at the forefront of your mind, and pursue them energetically as you speak.

Rehearsing this way will drive your ideas with power.  And the paradox is this:  when you become more selective about which words to stress, you’ll help your listeners hang on to every word you speak!

 

Engage Listeners: Pace Your Thoughts to “Land”

Tuesday, January 27th, 2015

One way that successful speakers engage their listeners is by pacing effectively and allowing each idea to “land” before going on to the next idea.  This helps listeners understand fully and gives variety to the delivery.  I recommend a rehearsal exercise based on one that I learned from the Academy-Award-winning actress, Olympia Dukakis.

Today, I’ll present the first step in this process:  Think in thought groups, rather than thinking in words.  This will help your pacing become organic, authentic, and compelling.

Research tell us that people don’t think in words; we think and listen in complete thoughts.  Match the way you speak with the way your listeners listen!  Apply my adaptation of Olympia’s technique, which was originally created to help actors internalize the sections and emotions of a scene.  I have adapted Olympia’s technique for business speakers, so that you will develop greater sensitivity to your listeners and more consistently pause, tune in, and allow each idea to “land” before you go on to the next idea.

Begin rehearsal for any business talk with a simple exercise:

  • Set out a few chairs, as you would for the game musical chairs.  Begin by sitting in one of them.
  • As you rehearse aloud, move to a different chair each time you complete a thought.  Speak each complete idea from a difference chair.
  • Repeat this exercise until your mind and your body have internalized the moments when each complete thought has ended and the next one is about to begin.

This simple exercise will increase your awareness of your thought groups.  It will help you become more sensitive to your listeners and be better able to pause, tune in to the listeners, and allow each idea to “land” before going on to the next idea.

You listeners will understand more fully and be more fully engaged!

Use Vocal Variety and Attire to Engage

Wednesday, September 3rd, 2014

I recently played the role of Amanda Wingfield in the play, “The Glass Menagerie” and was reminded that so much of the rehearsal process for a play should be used by business people who want to make a dynamic impact when they speak.  Here are two tips that can help enhance your credibility during business meetings, presentations, sales calls, and more.

Engage With Vocal Variety:
Our director was confident that we actors would have no problem making ourselves heard by audience members in the last row of the theater.  Knowing that there were some intimate, “lower volume” scenes in the play, she took the extra precaution of planting an assistant at various spots in the last row to listen, so that we actors could be told of any moments when we could not be heard adequately.  Business speakers/presenters who are not using a microphone can benefit from a similar strategy, to help you use a range of vocal dynamics (sound volume) to engage your listeners.  Do the following:  Arrive at your speaking venue/meeting room early; arrange to have someone listen as you speak parts of your talk, and be sure to speak any sections where you will choose to use a lower volume than usual (perhaps for dramatic effect).  Use your sound assistant’s feedback to guide you on your volume levels, so that you can use a range of vocal dynamics with the confidence that you will always be heard.  This range of dynamics is key to listener engagement.

Feel and Look Like Your Message:
As we rehearsed “The Glass Menagerie”, I naturally wanted to immerse myself in the character and the setting as quickly and thoroughly as possible.  One way that I do this when rehearsing a play is to wear rehearsal clothes that give me the same (or similar) feeling as the costume(s) in performance will.  This helps me feel/appear to be “one” with the character, so that the audience will perceive no difference between “Maria” and (in the case of this particular play) “Amanda”.  As a business speaker/presenter, your rehearsal process can help you become “one” with your content, so that every nuance of your delivery will project and support one, seamless message.  Try the following as you rehearse.  Consider the nature of your message, who your listeners are, and how they dress.  Allow this information to help you plan what you will wear.  When rehearsing, wear those clothes or even just one or two pieces from that outfit (shoes, blouses, and jackets are particularly useful for giving you the right feeling).  Become conscious of the way your clothing affects your feelings about yourself and your demeanor, and make any necessary adjustments in clothing.  This will help you feel and project the image you desire.

Use these strategies from the theater, and watch your prospects, clients, and other business listeners become increasingly engaged when you speak!