Posts Tagged ‘persuasive speaking’

How to Engage Your Listeners by Allowing Ideas to ‘Land’ (Part 3): The Brief Pause

Monday, June 25th, 2012

https://youtu.be/RC9A14CsNmM

In today’s videoblog, I’ll share the third and final step in my three-part series called “How to Engage Your Listeners by Allowing Your Ideas to Land.”

In my last two videoblogs, I talked about the first two steps in this process: (1) Speak in complete thoughts and (2) pursue your point with energy and focus.

Today, I’ll share step three: Pause briefly after speaking a complete thought, to allow the idea to “land”.

Successful business speakers, like good actors, always consider pacing when they prepare to speak. The tempo of the spoken word has a strong impact on the listener and directly influences the way speakers are perceived. This raises the issue of pausing.

Even the smartest and best listeners need a moment to digest a complete thought. When you are speaking face-to face or on camera, your listeners need time to interpret meaning from a broad palette:  a palette that includes your visual as well as vocal delivery.  So, pauses are important.

A University of Michigan study revealed that speakers who never paused had the lowest success rate in getting listeners to do what they wanted them to do.  The great British actor, John Gielgud, famously said that, when acting Shakespeare, the pauses are the most important moments of the speech!    He knew that pauses can be captivating.

Help your business listeners receive the full impact of your message by giving them the gift of time. Pause briefly after each complete thought, to let it “land”. Don’t be in a rush to go on to your next idea. The pause will also give you time to get a reading on your listener’s understanding and engagement level. During the pause, breathe deeply and maintain good eye contact.

Without the pauses, your listeners may feel overwhelmed by an unmanageable amount of input. They may lose some of your meaning; they might even tune you out.

When you give your listeners time to process each thought, you are respecting their needs while you communicate your own conviction that your message is important.

Never underestimate the power of the pause!

Step Two, for How to Engage Your Listeners by Allowing Your Ideas To Land When You Speak

Wednesday, May 30th, 2012

 

https://youtu.be/i1N1BQxryVU

In today’s blog, I’ll write more about how to keep your listeners engaged by allowing your ideas to land when you speak.

Last time, I wrote about Step One in this process:   Speak in thought groups.  Today, I’ll write about Step Two: Pursue your point with energy and focus.  I’ll share some early advice given to me by one of my teachers:   the late Mira Rostova, (who for many years was coach to the great film actor, Montgomery Clift).

One of the most common mistakes speakers make is to put focus on (to stress) each word – or too many words — within a complete thought.   Speakers who do this are usually attempting to be clear, but the result is often a delivery that sounds unfocused, pedantic, or even condescending.   While every word that you speak “counts” and should be understood by the listener, take time to consider which of your words should receive focus and which should not.

Prepare with these three strategies:

1.  Review your notes and identify the focus word of each complete thought. Remember that the more words you stress, the more you lose focus and clarity — so be very discriminating as you choose your focus words.  Make word-stress choices in creative ways that add depth and an interesting perspective to your ideas.  This can add an element of surprise to your delivery, which is very engaging.

2. Underline the focus words of each complete thought.

3. Rehearse aloud, stressing only the focus words of each complete thought. Put your attention on your focus words.   Keep them at the forefront of your mind, and pursue them energetically as you speak.   My late teacher, Mira Rostova, used to  say, “Go for the point! Go for the point!”   Mira was talking about pursuing your point with focus and energy.  Rehearsing this way will help you drive your ideas and will prepare you for the third and final step in this process.

So, be sure to read my next blog:  Step Three for How To Engage Your Listeners by Allowing Your Ideas to Land When You Speak.

How to Engage Your Listeners: Allow Your Ideas to “Land”; Step 1

Tuesday, April 24th, 2012

https://youtu.be/bRvNPjBGK0s

Successful speakers engage their listeners by pacing the message in a way that allows listeners to understand fully. The key is to allow your ideas to “land” when you speak. I recommend a technique based on one that I learned from my mentor, the Academy-Award-winning actress, Olympia Dukakis.

In today’s blog, I’ll present Step One:
Think in thought groups, instead of thinking in words. This will help your pacing to become organic, authentic, and compelling.

Research tells us that people don’t think in words. We think (and listen) in complete thoughts. Match the way you speak with the way your listeners listen! As you prepare to speak for business, focus on your thought groups by using these three strategies:

1. Review your notes and analyze your whole message. As you rehearse aloud, be conscious of the number of complete thoughts that you present in each sentence – probably one, two, or three complete thoughts in any given sentence.

2. Be mindful of the moments in your message when one complete thought ends and the next one is about to begin. These are your transition moments.

3. Here is a useful and fun technique adapted from the theater. My mentor, Olympia Dukakis, taught me a rehearsal technique that helps actors internalize the actions and emotions of each section of a play script. I have adapted Olympia’s technique for business speakers, so that you will become sensitized to your thought groups. Here is a good way to begin your rehearsal process:

1. Set out a few chairs, as you do in musical chairs, and begin by sitting in one of them.

2. As you rehearse aloud, move to a different chair each time you complete a thought. Speak each complete thought from a different chair.

3. Rehearse this way until your mind and body have internalized the moments when each complete thought has ended and the next one is about to begin.

This early rehearsal exercise will increase your awareness of your thought groups and will prepare you for Step 2 in this process (which I’ll be writing about soon).

Be sure to read my next blog and/or watch the videoblog: Step 2 for “Engaging Your Listeners: Allow Your Ideas to Land”.

May you be a successful speaker!

How to Sound Authoritative & Reduce Your Use of “Fillers”

Sunday, March 25th, 2012

https://youtu.be/dDo238t9Ik0

One way to sound authoritative and enhance your credibility when you speak is to minimize your use of fillers:  those words that add no content.  Common fillers are “um”, “uh”, “so”, “well”, “like”, and “you know”.

Fillers often distract your listeners and decrease your ability to project confidence and authority.  Minimizing your use of fillers will help you enhance your image as an expert.

To minimize your use of fillers, rehearse this technique that actors use when they prepare to speak extemporaneously:

Set a timer for increasing time periods of time:  two minutes, five minutes, or seven minutes to start.  Record yourself as you speak in extended sentences on any business topic of your choice.  Choose a topic that you know well, something you enjoy speaking about (but not your elevator speech or a sales pitch).

As you speak into the recorder, imagine that each word that comes from your mouth is connected to the next one, which is connected to the next one, and so on.  Use the image of a long strand of pearls that are connected with no break.

Whenever you feel the urge to use a filler, do these three things:

  1. Stop yourself
  2. Pause
  3. Say the filler silently to yourself

When the timer rings, play back the recording and monitor yourself for fillers.  Then repeat the exercise with different topics.

As you become comfortable with this exercise, increase the setting on the timer (five minutes, ten minutes, and fifteen minutes), until you can speak for twenty minutes straight, extemporaneously, on new topics:  without the use of fillers.

If you continue to rehearse this technique, you will find over time that you are reducing the number of fillers that you use.

You will sound more authoritative than you did in the past:  you will increase your credibility and your professional image when you speak.

 

 

 

Do Your Hands Sabotage You When You Speak For Business?

Thursday, December 1st, 2011

In my last blog, I opened with two compelling statistics about the impact of non-verbal communication and addressed three behaviors that influence face-to-face interactions:  smiling, the head nod, and placing the fingers in front of one’s mouth while speaking.

Here are four additional aspects of body language (specifically, the use of your hands) related to general tendencies in perception within United States:

  1. Helplessness and/or an urgency to be understood are communicated when you speak with your hands open at chest level and spread sideways with the palms up.
  2. Speaking with the hand(s) up and palm(s) facing outward can communicate messages influenced by gender:  When a man does this, it sends a placating message; when a woman does it, the message is flirtatious.
  3. Pointing with a finger (and especially with an object, such as a pen) sends a message of aggressiveness.
  4. A subtext of disagreement is sent when your arms are crossed over your chest.

Here are some tips regarding your body language during business communication, whether you are speaking informally or giving a formal presentation:

  • Keep your hands open and available for natural gestures; do not plan or rehearse gestures!
  • A waist-level position for the hands (with palms relaxed and fingers slightly curved) is often appropriate.
  • When gesturing, use both hands whenever possible.
  • Put pens and pointers down when you are not using them.

Savvy business speakers think about non-verbal communication the way that actors do:  they remain conscious of the fact that listeners who can see you are watching you very carefully and interpreting meaning from every aspect of your body language.

As you speak for business, be mindful of any physical behaviors you exhibit that may be sending unintended messages, and make appropriate changes (even if it initially takes you out of your comfort zone).  The results will have a dramatic impact on your projection of confidence, warmth, and authority — as well as your ability to persuade.

 

What Does Your Body Language Reveal? (part one)

Wednesday, October 26th, 2011

A Harvard Business School study revealed that that 55% of the success of your business speaking is dependent upon your non-verbal communication.  A 2007 study by the American Optometric Association found that vision was the number one sense that people would not want to live without.  Dr. Vince Young, an opthamologist at Albert Einstein Medical Center in Philadelphia, says, “Americans tend to fear vision loss more than anything – more than memory loss or heart disease.”

Savvy business speakers, like actors, are always mindful of the fact that their face-to-face listeners are watching.  They are observing four basic non-verbal communication pathways, and one of these is your body language/gestures.

Messages communicated through body language vary according to culture.  Here are a few things to remember about general perception among people raised in the United States:

  1. A smile is the most direct way to say, “I’m happy to be in your presence.”
  2. The head nod is very important in communication and tells the communication partner “I understand” and/or “I agree”.  It elicits a positive response in the partner and is particularly effective for salespeople and anyone involved in business discussions or negotiations.
  3. Raising your hand or fingers in front of your mouth during business discussions can communicate a withholding of information or reluctance to be completely forthcoming.

Remember that your face-to-face listeners are not just passively seeing: they are watching you carefully and interpreting meaning from every aspect of your body language.  As you speak for business,  maintain awareness of these three  aspects of your body language and gestures, and strive to make any physical adjustments necessary — even if it takes you out of your comfort zone.  The more you practice new behaviors, the more comfortable these behaviors will feel “on your body”.

And look for my next blog, which will provide information about three more aspects of body language/gestures — to help you project a positive and professional image when you speak for business.

Your Persuasive Power: Three Acting Techniques

Sunday, February 27th, 2011

Persuasive power increases dramatically when business speakers use acting techniques.  I help my clients incorporate techniques I honed during my many years acting on Broadway and as a spokesperson on national television.  I love the transformation I see in executives at Fortune 500 companies when they “convince like actors”.

Actors use many techniques to convince the audience.   In today’s blog, I will summarize three of these techniques. 

It is the actor’s job to make the audience believe that the make-believe situation being witnessed is happening for real for the first time ever, and that the human beings who are acting/speaking ARE the characters and MEAN what they are saying.  This allows the audience to have a genuine, emotional experience that will hopefully shed greater light on the human condition.  Whether audiences articulate it or not, this is what brings them to the theater.

What brings the business audience to a speaker’s business presentation?  It may be a desire for business information or to learn a new skill, or it may simply be the need to fulfill a professional obligation to be there.  But none of that is what keeps the listener’s attention, keeps them riveted to the speaker, and leaves them wanting more.  The business audience, too, wants a genuine, emotional experience that will hopefully shed light on the “business condition”.

Business speakers must convince their listeners that what they are saying is real (true) and meant fullywith every fiber of their being.  They must speak with conviction, passion, and poise.

To deliver your business message with a conviction that is visible on your body and audible in  your voice, do what actors do.  As you speak in front of your listeners (and as you rehearse aloud), focus on the communication actions that lie underneath the words you are speaking.  Remember that words are only the surface layer.  The same words can be delivered in hundreds of ways, and each way can communicate something different.  Your manner of delivery can even communicate the exact opposite of the literal meaning of the words.  So, think about what you want to do to the listeners with your words.  Make plans about this before you begin to rehearse; use words the way an archer uses a bow and arrow; the way a pool player uses a cue stick; the way a golfer uses a club.   Be sure you know your underlying purpose for using words; focus on the purpose, not the words.

To speak with passion, do what actors do.  Become deeply and personally engaged with your message.  Connect to your own life experiences that relate in some what to the ideas behind your words.  As you rehearse, find a way to make that conscious connection a positive one; it should lift your spirits in some way.  Experiment with various elements from your personal life, to find the ones that are most useful for your purposes.  Rehearse with a focus on the connections you are making.  Preparing in this way will have a strong impact on your energy level and your projection of passion.

To minimize performance anxiety and nervousness, use one of the many strategies that actors use.  Take a point of view about your listeners that will feed your confidence.  These thoughts should be formulated before you begin to rehearse and may take some creativity, depending upon the nature of the audience for any given presentation.  Cultivate positive ideas about your listeners and endow them with qualities that are harmonious with the goals of your talk.  Practice viewing each audience in a way that nurtures your feelings of authority.  Preparing in this way will have a strong impact on your ability to project warmth, relaxation, and poise.

When you use these acting techniques, you will increase your persuasive power with any business audience.

Persuading the CEO

Wednesday, January 27th, 2010

I recently read an article by Kevin D. Wilde (VP and Chief Learning Officer at General Mills) about the shortness of time that managers get when they need to persuade their CEO’s of the value of proposed initiatives.  Wilde suggests that, when you have just a few minutes to win over the CEO, it is crucial to make your message “executive crisp”.Wilde makes excellent recommendations for advance preparation before speaking with upper management: (1) boil the message down to its essence, (2) communicate that the need is real and that the solution is practical, and (3) make a logical connection between the need and the proposed solution, etc.  While very useful, these strategies fail to address two key ingredients in the art of persuasive speaking:  visual and vocal impact.According to a Harvard Business School study, only seven percent of the success of business speaking is based upon content.  A full ninety-three percent of the impact that business speakers make is based on their visual and vocal impact:   how they deliver their message to build belief within the listener.In this blog, I will offer a few visual strategies that will  help increase your persuasive power with upper management, no matter what department you work in, and no matter how little time your are given to make your case.   In my next blog, I will address the vocal strategies that will help. Be sure that your visual performance projects poise and passion.  Whether you are seated or standing, imagine that your legs are tree trunks and that your feet are the roots of a tree extending deep into the ground.  Stand away from furniture and resist any temptation to lean for support.  If you are seated, sit tall, leaning forward slightly from the waist up (to help convey interest and enthusiasm).  Make eye contact throughout your talk, and maintain a smile that is varied in accordance with your content, moment to moment.  Gesture with both arms/hands whenever possible, rather than one.No matter how many minutes upper management can spare, your best content will have persuasive power only when your visual and vocal performance convey your own conviction, poise, and passion.    Stay tuned for my next blog, to read about vocal strategies that will give you real persuasive power.