Archive for the ‘selling’ Category

Project Authority by Reducing Your Filler Words

Monday, January 9th, 2017

During business conversations and presentations, would you like to reduce your filler words, to sound more authoritative and get buy-in faster?  You can do it with a technique that actors use when they are preparing to speak extemporaneously.

You already know that filler words (um, uh, so, well, like, you know) rarely add meaning and are usually just a distraction for your listeners.  And that they jeapardize your ability to project confidence and commitment.  Reducing your use of fillers will help you enhance your credibility and your leadership presence.  Borrow this practice technique that actors use:

Set a timer for increasing time periods of time, two or three minutes to start, and record yourself as you speak in extended sentences on a topic of your choice.  Choose a business topic that you know well, something you enjoy speaking about (but not your elevator speech or a sales pitch).

As you speak into the recorder, imagine that each word that comes from your mouth is connected to the next one, which is connected to the next one, and so on:  the way pearls are connected on a string of pearls.  When you feel the urge to use a filler

  • Stop yourself
  • Pause
  • Say the filler silently to yourself

When the timer rings, play back the recording and notice your fillers.  Then repeat the exercise, with new topics of your choice.

As you become comfortable with this exercise, increase the setting on the timer, perhaps starting at five or seven minutes.  Then, continue the practice until you can speak extemporaneously on new topics of your choice for fifteen or twenty minutes straight, without the use of fillers.

I guarantee:  when you practice this on a regular basis, you will find that, over time, you are decreasing the number of fillers that you use.  You will sound more confident and more authoritative.  And you’ll increase your ability to influence!

Speaking Mistakes: Humility Saves Face

Sunday, June 26th, 2016

Have you ever made a mistake during a business meeting or conversation: a big mistake that was obvious to everyone?  You don’t have to lose face in situations like these.  Here is a tip that will help you save face.

At one point or another, in your professional life, you may at one time or another, have dropped the balls. You said the most inappropriate thing or your spoken mistake that everyone noticed was a serious one.  These situations present two choices for you.  You can

1:   Pretend that it didn’t happen:  this is never advisable when you are sure that everyone noticed your mistake!

2:   Accept that you dropped the balls and demonstrate humility.

Humility might be an instant and sincere apology. It might be self-deprecating humor.  It might be that you allow others to see you try with your heart and soul to correctly your mistake and maybe even fail to correct it!  Humility means that we accept our right relationship with nature and allow people to see our human-ness.  Because human beings make mistakes and are sometimes wrong — and most everyone we do business with can identify with that.

Humility is a very importance ingredient in successful business speaking.  It’s not a weakness.  It’s actually strategic.  It’s a quality that makes us approachable, more likeable, and more attractive to do business with.

Demonstrate Your Ability to Be a True Business Partner: Listen Actively (Part 2)

Monday, May 2nd, 2016

Do your prospects believe that you will be a true business partner for them? To help you achieve this goal, I shared with you in my last video the first three steps of active listening. Today, I’ll share the final 2 steps.

I shared Step 1 for active listening: Blend; Step 2: Backtrack; and Step 3: Clarify.

Now, here are the final two steps:

Step 4: Summarize
Here, your goal is to show that you have listened and understood. Paraphrase what your partners have just said. Say something like, “So, if I understand you correctly…xyz. Paraphrase their meaning as accurately and concisely as you can.

Step 5: Confirm
Here, your objective is to be sure that your conversation partner feels satisfied. Ask: “Do you feel understood? Is there anything else?”

When you use the five steps of active listening (Blending, Backtracking, Clarifying, Summarizing and Confirming), you’ll be better able to convince your prospects that you’ll be a true business partner for them.

That’s a strategy for building relationships and generating business.

Show Prospects That You’ll Be a True Business Partner by Listening Actively

Monday, March 28th, 2016

Would you like your clients and prospects to believe that you will be a true business partner for them?  You can help make this happen by sharpening your active listening skills.  Active listening helps you project a spirit of good will and project your most positive, professional image.

Very often, it’s wise to listen as your conversation partners express themselves fully, before you present your own thoughts, opinions, and perceptions. People are more likely to agree when they feel that they themselves have been heard!

Here are three steps that will help you listen actively:

Step 1:  Blend
Blending is any behavior that helps reduce the differences between you and your conversation partners. The goal is to increase rapport.  As we speak, listeners are often subconsciously wondering “Are you with me, or against me?” — so building rapport is very important.  Blending will help you do it.  This means that you will mirror – and not mimic – your conversation partner’s tone, pacing, volume, facial expressions and posture.  Give receptive signals: “Oh, yes, I see, I understand”, and use a lot of head nodding.

Step 2: Backtrack
The goal of backtracking is to show that you are listening and want to understand. When you backtrack, you repeat verbatim your conversation partner’s words.  It is important not to paraphrase; use the exact words. This is particularly useful during business conversations on the phone.

Step 3: Clarify
Ask clarifying questions.  Your goal is to gather as much information as possible and delay giving your own responses. Clarifying questions begin with the words “why”, “how”, and “tell me about…” There are three main benefits to backtracking: it shows that you are patient and supportive, it helps an unreasonable conversation partner behave more reasonably, and it helps reveal any hidden agendas that your conversation partners may have.

These three steps for active listening will help you project a spirit of good will and caring.  Next time, I will share the final two steps to help you listen actively and make it easier for your clients and prospects to believe that you’ll be a true business partner for them!

How to Be “Listener-Focused” by Pursuing Objectives

Monday, October 5th, 2015

Whenever you speak/present in business, it’s very important to keep your focus on your listeners:  on what you ultimately want them to feel or do.   Nervousness (which is a focus on self) and a preoccupation with word choice or how you are coming across can jeopardize your power to influence.

Listeners care about one thing: “What’s in this for me?”  This is why speakers must always project a “you focus” and why rehearsing in front of a mirror is so dangerous:  it trains you to focus on yourself and on how you look (which is often detected by the audience and can project either arrogance or anxiety).

In my blogs, I have presented a theater technique that helps business speakers focus the mind on listeners; the technique is the pursuit of what actors call “acting objectives”.  “Acting objectives” are separate from the types of objectives that should be obvious from your content and which you might even articulate to your listeners.  Instead, “acting objectives”  have one purpose:  they are designed to propel your energy toward your listeners and project a “you focus”. 

Once you have chosen powerful acting objectives for each “beat” (see my previous blog about “beats”), keep your acting objectives private:  they should be your secrets. Have you ever noticed that your secrets hold great power for you?  For speakers, this is helpful; we want our acting objectives to hold power over our demeanor; we want them to give us an audience-focused delivery style.

Rehearse the way actors do:  rehearse aloud, rehearse often, and rehearse at top energy.  As you speak the words of each beat, focus on the underlying acting objective.  Your energy and commitment in this pursuit are key.  As you speak the words of each beat

  • Focus on the acting objective (what you want the listeners to do or feel), rather than on the exact words you are speaking
  • Keep the acting objective at the forefront of your mind
  • Pursue the acting objective with complete commitment:  as if your life depended on it

Finally, always be sure that your demeanor communicates, “My message is important for you, so I love being here with you.”

Pursue “acting objectives” to focus your mind where it belongs:  on your business listeners — to engage them fully and increase your power to influence.

 

 

 

Enhance Your Leadership Presence With Acting Improvisation

Friday, August 28th, 2015

Would you like your business listeners to trust you more?  Would your business improve if you could convince prospects that you will be a true business partner for them?  Would you like to generate more new business and keep more the business you already have? 

If you’re answer is YES, you won’t want to miss my exciting program called “Enhance Your Leadership Presence with Acting Improvisation.”  You’ll learn how to enhance your leadership presence by using acting improvisation, storytelling techniques, and the “yes and” mindset to transform your communication skills. You’ll learn how to generate business by deepening interpersonal connections, speaking with authenticity, building trust, and engaging your listeners. And you’ll learn how to address the changing needs of your existing clients by expanding your creativity and spontaneity. 

I describe this work as “serious fun”. You’ll be engaged in playful, interactive activities:  acting improvisation, theater and imagination games, and mind, body, and voice techniques that will help you project a spirit of collaboration and convince your prospects that you can (and will) help them solve their business problems. 

Let me tell you how acting improvisation will enhance your leadership presence: 

#1:  Whenever you speak for business, your listeners have one over-riding concern: they want to know what’s in it for them.  Acting improvisation addresses this concern.  Early in their training, actors learn that the audience is always asking the question, “Why are you telling me this?”  Acting improvisation teaches that you must answer this question, and answer it in a way that is compelling for your listeners.  This is a skill that every business leader needs!  If you’re not answering this question in a way that is compelling for your listeners, you’re losing business. 

#2:  To generate new business and keep the business you already have, you need to engage your listeners.  Acting improvisation teaches what a message is made of, what needs to happen; it teaches you how to discern when the beginning should be over, when your listeners have had enough of the middle, when it’s time to move on to the ending, and how long that should last, etc. Leaders who use this knowledge and the timing that it develops become truly engaging:  become masters of engagement.  And they have a measurable competitive edge! 

You, too, can become a master of engagement. Acting improvisation will teach you how!  Don’t miss the opportunity to experience this innovative program: you’ll take away powerful techniques to transform your leadership presence.  

Discover how play will enhance the way you work. And get ready for some serious fun!  I look forward to working with you.

 

 

 

Your Credibility Factor: Using Actors’ “Beats” to Prepare Your Objectives

Sunday, July 5th, 2015

In order to make choices about actions and identify acting objectives, actors divide the script into units (called “beats”).

Business speakers should do the same. Take a deep dive into the notes for your presentation and divide it into beats. Each beat is a separate topic, smaller than the overall subject of the message (not what you are doing with your words, but what you are talking about).

In the margin of your notes, label each beat:  a simple noun or noun phrase. 

When you know what each beat is about, you will be ready for the next step:  identifying an acting objective for each beat.

 

Building Credibility When You Speak: The Value of “Acting Objectives”

Sunday, May 31st, 2015

Savvy professionals apply acting techniques to help enhance their credibility and gravitas when they speak for business.  They know that they need to build belief within the listeners, so they borrow techniques that actors have used for decades.  So can you.

Crafted actors spend years perfecting a craft that is designed to build belief.  This is why advertisers so often rely upon actors and their craft:  they understand that actors’ techniques and performance skills are fundamental to the business of selling any idea, product, or service.

When actors are preparing a role, they make careful choices about what actions to take, to help the audience believe that the make believe situation is real.  For actors, it’s all about actions; for actors, actions speak much louder than words.

To prepare, actors create “acting objectives”.  These are actions that lie underneath the words – actions they plan to take toward their listeners.  This helps actors to be motivated to speak the words that the playwright or screenwriter wrote, and speak them truthfully, authentically, and conversationally.

In rehearsal and performance, actors pursue their acting objectives as if their lives depended on it.   This helps the audience believe that the actor and the character are one and the same:  that the actor IS the character.

This applies to you when you speak for business for two important reasons:

  1. You want your business listeners to believe something: to believe that you have solutions to their problems, for example.  The more rigorously you pursue your actions (your acting objectives), the more completely your audience will believe:  believe that you and your message are one and the same; believe that you are your message.
  2. Whenever you are speaking for business, when you make listeners believe, they are very likely to overlook minor shortcomings or mistakes you might make.

Throughout my acting career, and as a professional speaker, I have occasionally neglected to rehearse with the use of acting objectives.  Invariably, whenever I have neglected to use this technique, I lost the acting job or failed to engage my business listeners.

Your business speaking/presentations will never be perfect; there will always be something to improve upon and something that you might consider to have been slightly “negative” in your “performance”.   Without the use of acting objectives in your preparation, you significantly reduce your ability to make business listeners believe.  When that happens, your listeners have little to focus on BUT the negative.

Once you have helped your business listeners believe, you’ve won them over to your side.  After that, they will forgive you almost anything!

 

Engage Listeners With the Power of the Pause (“Let Your Ideas Land”, Part 3)

Sunday, May 3rd, 2015

 

Would you like your business listeners to be drawn IN when you speak?  Would you like them to feel eager to hear what you’re going to say next?

If your answer is YES, you need the power of the pause.  Successful business speakers, like good actors, always consider pacing when they are going to speak.  The tempo of your spoken word has a strong impact on your listeners and directly influences their level of engagement and influences the way you are perceived.  Your pauses are key.

Even the smartest and best listeners need a moment to process a spoken idea.  When you listeners can see you, they need time to interpret meaning from a broad palette:  your visual delivery, as well as vocal delivery.  Your pauses can give them the time they need.

A University of Michigan study revealed that when speakers never paused, they had the lowest success rate in getting listeners to do what they wanted them to do.  And the great British actor, Sir John Gielgud, famously said that, when acting Shakespeare, the pauses are the most important moments of the speech!  He knew that pauses can be captivating.

Help your business listeners receive the full impact of your message by giving them the gift of time.  Pause briefly after each complete thought, to let it “land”.  Don’t be in a rush to go on to your next idea.  Another benefit of the pause is that it gives you time to get a reading on your listener’s understanding and engagement level.  During the pause, breathe deeply and maintain eye contact.

During the pause, your listeners will usually be wondering why you’ve paused and wondering what you’re going to say next.  So, your pauses increase listener curiosity and engagement level, and they make you more compelling.

Without the pauses, your listeners may feel overwhelmed by an unmanageable amount of input.  They may lose some of your meaning; they may even tune you out.

When you give your listeners time to process each thought, you are respecting their needs, communicating that your message has value, and drawing them IN.

Never underestimate the power of the pause!

 

Captivate Your Listeners: Use Focus Words to Let Ideas “Land”

Saturday, April 4th, 2015

Would you like your business listeners to feel compelled to listen to you?  Would you like them to hang onto every word you say?

Here is a tip I learned from one of my acting teachers, the late Mira Rostova, who was also coach to the great film actor Montgomery Clift.  This will help you become a more compelling speaker and is Part 2 of my Series called Engage Your Listeners by Allowing Your Ideas to Land When you Speak. 

One of the most common mistakes speakers make is to stress too many words within one spoken idea.  Speakers who do this are usually attempting to be clear, but the result is often a delivery that sounds unfocused or pedantic; it can even sound condescending.

While every word that you speak “counts” and should be understood by the listener, take time to consider WHICH  of your words should receive focus.  The more words you stress within one phrase or sentence, the more you lose focus and clarity.  Mira Rostova used to say, “go for the point; go for the point!”

To prepare for any business presentation, include the following three strategies:

  • Review your notes and identify the focus words of each complete thought.  Be very discriminating as you choose your focus words.   Find creative ways to add depth and an interesting perspective to your ideas by choosing to placing stress in unexpected moments.  This will add an element of surprise in your delivery and will help you engage your listeners.
  • Underline the focus words of each complete thought.  Then, internalize your content; don’t memorize it.
  • As you rehearse aloud, stress only the focus words of each complete thought.  Keep those focus words at the forefront of your mind, and pursue them energetically as you speak.

Rehearsing this way will drive your ideas with power.  And the paradox is this:  when you become more selective about which words to stress, you’ll help your listeners hang on to every word you speak!